The Farmer’s Feed
Storytelling + Strategy for the Future of Agriculture
We help farms, communities, and organizations grow through storytelling, marketing education, and agritourism promotion.
Trusted By Farms, Brands & Community Leaders
Storytelling & Partnerships
We create farm tours, producer spotlights, destination campaigns, and community storytelling that drives visibility, pride, and local support.
Raising the Barn Education
We help farmers grow through workshops, consulting, speaking, and practical marketing strategies.
Media & Podcasting
Through Raising the Barn and The Farmer’s Feed platforms, we amplify voices shaping the future of agriculture.
Meet Caroline
Caroline Lewis is the founder of The Farmer's Feed, a media company dedicated to helping consumers discover the people, places, and stories behind their food.
Through storytelling, strategic marketing, and partnerships with farmers, tourism organizations, and agricultural leaders, Caroline has visited farms across the Southeast to document how today's producers are adapting, diversifying, and building stronger connections with their communities. Her work explores the intersection of agriculture, agritourism, tourism, consumer behavior, and economic development.
Before founding The Farmer's Feed, Caroline spent more than 15 years in marketing, consumer insights, and brand strategy. She now combines that experience with agriculture to help organizations better connect with consumers and strengthen support for local farms and rural communities.
Caroline is the host of the Raising the Barn podcast and a 2025 Insight250 Award recipient, recognized as one of the world's leading innovators in market research, data, and insights. She has spoken for Farm Bureau organizations, universities, destination marketing organizations, beginning farmer programs, and national agricultural conferences on storytelling, consumer engagement, agritourism, and the future of agriculture.
As Seen On
WBTV Charlotte Coffee & Conversation
Farms Needs Us & We Need Farms: featuring Caroline Lewis & Cherie Jzar
Raising the Barn Podcast
Marketing is about telling a story and farmers have such a rich story to tell.
Each episode explores the unique ways that folks across the Ag industry are marketing their businesses. From diversifying your farm, to agritourism, ag education, and perspectives from first-time farmers - I’m excited to share stories and advice from within the Ag community.
Let’s Get Social
